In this post, I’ll list out some of the Best Digital Marketing Courses you can take in Hong Kong in 2021 – 2022.
There are literally dozens of marketing courses to choose from in Hong Kong and I’ve just cherry-picked a bunch of them.
I selected the below courses and schools for the following reasons:
- They are reasonably priced (some are very cheap!);
- Niche-focused and “actionable”, and;
- They last a decent (and short) duration of time
I’ve been working as a Digital Marketing Specialist in Hong Kong for several years now and many of my clients have taken courses and lessons in Internet Marketing so I thought I’d share some thoughts.
2021 Hong Kong Digital Marketing Schools
|School Name||Course Name||Course Fees (HKD$)||Course Duration|
|Joyce Tsang||* Recommended!|
How To Identify, Attract, And Convert Your Target Audiences Into Customers With Content
|Bonfire Media||Certified Digital Marketing Professional||17,695||5 Weeks or 5 Days|
|HKU Space||Executive Certificate in Data-driven Creative Thinking for Marketers *||6,000||4 Weeks|
|HKMA||Digital Content Marketing||3,000||2 Weeks|
|HKMA||B2B E-commerce Planning & Management **||3,000||2 Weeks|
|HKMA||China Social Media Marketing & WeChat||3,000||2 Weeks|
|Welkin||e-Shop Creation and Digital Marketing||1,200||6 Hours|
|Welkin||Search Engine Optimization (SEO)||1,200||6 Hours|
|Welkin||Analyzing Site Performance/Google Analytics||1,200||6 Hours|
|Welkin||Google AdWords Essentials||1,200||6 Hours|
|Welkin||WordPress and CMS Essentials||1,200||6 Hours|
|Welkin||Social Media and Facebook Marketing||1,200||6 Hours|
|DIGICOM||Mastering White Hat SEO ***||800||3 Hours|
* Please note that HKU Space has dozens of marketing courses, the one that I selected was the shortest duration.
** This is jointly organized with Alibaba.com
*** In English
The list of Digital Marketing Schools and Courses listed above are only ones that jumped out to me and ones that I’ve heard of.
I’ve also tried to list the courses by affordability and what I’ve perceived as being good value for money.
I also choose the above courses because I love the idea of the specialization of the digital marketing niches; i.e. a WordPress course is a fantastic idea as is the China Marketing WeChat course which I’d imagine would be laser-focused towards teaching you how to market to the mainland.
Simply seeking the cheapest and best marketing courses in Hong Kong doesn’t necessarily mean that they are good of course; you’ll have to do your own research for that.
Clearly the Welkin courses offer the best value for money but having said that the DIGICOM looks like a total bargain especially with it being in English.
Other Worthy Mentions Include:
- The Knowledge Academy
- Digital Marketing Institute
- Growthmarketer Academy
- Growth Marketing Bootcamp (organized by StartMeUp)
What To Look For When Selecting A Course
Whilst obvious it’s worth stating that the first thing to look for when selecting a Digital Marketing Course and School is the quality and experience of the teachers.
Some people love teaching and love sharing their knowledge and experience and when it comes to Digital Marketing that is absolutely applicable.
Digital Marketing, especially Growth Hacking, is a subject that constantly evolves so another important aspect to look for is an updated and relevant syllabus. For example, does it specialize in a particular geographical market? If you’re interested in China Marketing (WeChat et al) then perhaps you’re best off seeking a highly specialized course like that.
The other obvious thing to look for but again worth stating are the reviews. Are they legit? Do they have a depth of reviews, i.e. more than just a few sessions?
You should congratulate yourself for wanting to learn.
Those that stop learning will die. You’ve got to constantly update your skills and Digital Marketing is one of those industries that changes every day.